ECOZEPT will be represented again this year at Biofach with several trendsetting topics.
More than 100 participants have so far participated in the 6 Round Tables on “Agriculture in the city of Munich”. During the Round Tables, topics such as agriculture and nature conservation, landscape management, development of organic agriculture and organic food in public catering were discussed with participants from all concerned sectors: agriculture, processing, catering and canteens, authorities, nature conservation organizations etc.
What promotes farmers' participation in the agri-environmental programs? How can the introduction of agro-ecological practices in agriculture be supported?
Ecozept and the Research Institute of Organic Agriculture (FiBL Projekte GmbH) get to the bottom of this question in the latest issue of the German trade journal Ökologie und Landbau (Ecology and Farming). You can download the current journal article here.
On January 22nd and 23rd, the Dutch organic sector will meet in Zwolle, Netherlands. At Bio-beurs, Ecozept will present its results of a strategy analysis on the organic specialized retail in France, Germany, Belgium and Italy. The presentation is part of a discussion panel on the development of the organic specialized retail in France and its success factors titled “Biowinkels zijn booming in Frankrijk: wat is hun geheim?”.
For 9 years now, Ecozept has been supporting farmers in the Munich Green Belt on behalf of the City of Munich in marketing their products. 3 years ago, the term "Münchner Grüngürtel" was protected by copyright. It gives consumers security about the regional origin of their food from the city of Munich or the neighbouring communities. At the moment, already 19 farmers (including horticulturists and beekeepers) have registered as trademark users.
Focussing on the topic "Welcome to Mainstream - Assuming Responsibility Jointly", the 2nd Organic Marketing Days took place at Castle Kirchberg in Kirchberg an der Jagst (Germany) on 19 - 20 November. Marketing experts from the fields of agricultural production, processing, trade, consulting and consumer advocacy came together to discuss the latest developments on the organic market.
Innovation in short food supply chains: that’s what we have developed in our project in the French town of Buzançais. The solution of automated and refrigerated lockers gives a 24-hour access to fresh local products that can be ordered in advance. Thus, we have provided new consumption opportunities for consumers who cannnot buy local products on the farmers’ market because they’re working during it’s opening hours.
In western France, next to the city of Rennes, we have been working in a water protection scheme to promote resource-friendly agriculture. Our solution: build up new supply chains with regional actors, that allow higher value added whilst generating higher revenues. Well, that’s more or less what we do in all of our resource protection projects.
In Switzerland, in the wealthy but heterogenous region of the Geneva Lake, local products hardly ever found their way into public catering. The political ambition of the cantons government was, though, to have a maximum of local products on pupils’ and students’ plates in  public catering. The Ecozept team was called in to put up a strategy on how to match local supply and public demand.